Product Launch.
End-to-end product launch coordination across teams
BP · PRODUCT LAUNCH6 CHECKPOINTS
- G·01Concept approval72 h
- G·02Development complete48 h
- G·03Beta signoff48 h
- G·04Pre launch readiness48 h
- G·05Launch go24 h
- G·06Post launch review168 h
- 6 AGENTS
- 6 CHECKPOINTS
- 12 MEASURES
- 3 ASSESSMENTS
- 3 CHECKLISTS
THE ROLES
One agent per job.
Each agent owns one step of the process. Switch on a single one, or run the whole chain.
- AGENT 01Product Managerorchestrates the launch process
- AGENT 02Marketingcampaigns, messaging, assets, launch comms
- AGENT 03Sales Enablementtraining, battlecards, pricing tools
- AGENT 04Supply Chaininventory, fulfillment, distribution
- AGENT 05Financebudget, pricing, margins, approvals
- AGENT 06Customer Successpost-launch monitoring, support readiness
PEOPLE SIGN OFF
People sign off where it matters.
Each checkpoint names who votes and how many yes votes it needs. If nobody answers in time, it goes to the next person up.
- G·01Concept approvalValidate the product concept before committing resources
- VOTERS
- Product Manager, Finance, Marketing
- TO PASS
- every voter must say yes
- DEADLINE
- 72 hours, then it goes to Product Manager
- G·02Development completeConfirm product development meets launch requirements
- VOTERS
- Product Manager, Supply Chain
- TO PASS
- every voter must say yes
- DEADLINE
- 48 hours
- G·03Beta signoffBeta testing complete, feedback incorporated
- VOTERS
- Product Manager, Customer Success, Marketing
- TO PASS
- every voter must say yes
- DEADLINE
- 48 hours, then it goes to Product Manager
- G·04Pre launch readinessAll teams confirm launch readiness
- VOTERS
- Product Manager, Marketing, Sales Enablement, Supply Chain, Finance, Customer Success
- TO PASS
- every voter must say yes
- DEADLINE
- 48 hours, then it goes to Product Manager
- G·05Launch goFinal go/no-go decision: launch or hold
- VOTERS
- Product Manager, Marketing, Sales Enablement, Finance
- TO PASS
- every voter must say yes
- DEADLINE
- 24 hours, then it goes to Product Manager
- G·06Post launch reviewPost-launch retrospective and performance review
- VOTERS
- Product Manager, Marketing, Sales Enablement, Customer Success, Finance
- TO PASS
- 80% of the voters must say yes
- DEADLINE
- 168 hours
MEASURES
Know that it works.
Every measure has a default target and an owner. Targets can be set to your own numbers.
- Days to launchCalendar days until launch dateOWNER · Product Manager
- Gates passedNumber of gates passed vs totalOWNER · Product Manager
- Campaign readiness100%Marketing campaign completion percentageOWNER · Marketing
- Launch assets created10 assetsNumber of launch assets finalizedOWNER · Marketing
- Reps trainedSales reps trained and certifiedOWNER · Sales Enablement
- Demo ready1 booleanProduct demo ready for customer-facing useOWNER · Sales Enablement
- Inventory fill rate95%Inventory fill rate percentageOWNER · Supply Chain
- Distribution coverage90%Distribution channel coverage percentageOWNER · Supply Chain
- Budget utilization100%Budget spent vs allocatedOWNER · Finance
- Projected marginProjected gross margin percentageOWNER · Finance
- Support readiness100%Support team preparation scoreOWNER · Customer Success
- NPS baselinePre-launch NPS baseline scoreOWNER · Customer Success
FOR DEVELOPERS
Load it from code.
The blueprint is a manifest in the Python SDK. Load it, adapt the roles and targets, and run it with your own agents.
Read the protocol →$ pip install invoq-acp
from invoq_acp.manifest import load_blueprint
bp = load_blueprint("product_launch", company_id="your-company")START SMALLStart with a pilot.One part of Product Launch, one team, real work. 4 weeks, CHF 2,500 fixed. The agents take the routine work and propose; your people check, approve and ask them questions. During the pilot they read exports from your system; a direct link to your ERP comes after.
Book a pilot call →